Rob Fazio, PhD, Managing Partner at Onpoint AdvisingRob Fazio, PhD

Managing Partner, OnPoint Advising

Rob Fazio is a renowned leadership psychologist, executive advisor, and managing partner at OnPoint Advising, specializing in power, influence, and motivation. With more than two decades of experience working with elite performers ranging from C‑Suite executives and professional athletes to surgeons and emerging leaders, Dr. Fazio guides individuals and organizations to remove barriers and achieve peak performance.

Expertise & Approach

Dr. Fazio’s unique approach blends rigorous scholarly research with real world applications in sports psychology, crisis leadership, and organizational consulting . His proprietary Motivational Currency® Calculator, developed after years of studying power, influence, and decision making, helps clients identify their core drivers and optimize communication strategies accordingly.

Key Engagements

He has an impressive record of partnering with high profile organizations, including Goldman Sachs, Capital One, Wells Fargo, Hearst Media, Cisco, Samaritan’s Purse, LifeBridge Health, and Samsung’s Harman/Kardon. He also contributed to the life skills segments of high-stakes sports initiatives such as the NFL Coaching Academy and PGA’s First Tee programs. Drawing upon his background in performance psychology, Dr. Fazio teaches clients to overcome internal and external obstacles and operate at their optimal best.

Thought Leadership & Media

A thought leader widely featured across major outlets, Dr. Fazio has authored for Forbes, NBC News, NY Daily News, HER Magazine, CEO Magazine, Philadelphia Business Journal, and the American Management Association. His impactful insights on navigating organizational politics and crisis leadership have received coverage in The New York Times, CNN, Fox News, and MSNBC.

Publications & Speaking

Dr. Fazio authored Simple Is the New Smart (foreword by Neil Cavuto), which articulates success strategies grounded in his years of coaching athletes and leaders. His second book, BullyProof: Using Subtle Strength to Influence Alphas and Strengthen Society, became a Wall Street Journal, USA Today, and Amazon bestseller. He is regularly invited to keynote executive retreats and facilitate organizational off‑sites for global leadership audiences.

Nonprofit Leadership

Inspired by the heroism and loss of 9/11, Dr. Fazio founded Hold the Door for Others, a nonprofit dedicated to helping individuals grow through adversity. He currently serves as its president.

COVID‑19 Crisis Leadership

During the COVID-19 pandemic, Dr. Fazio became a prominent advisor to hospitals and health system leaders, delivering presentations on “Growth Leadership in Times of Crisis.” He rose to prominence for his strategy on “Flattening the Anxiety Curve,” which was featured in national outlets including Fox News and The Hill.

Credentials & Personal Life

Dr. Fazio holds a Ph.D. in Counseling Psychology (consulting subspecialty) from Virginia Commonwealth University and completed clinical training at the University of Pennsylvania. He earned his B.A. in Psychology from Penn State, an M.Ed. in Athletic Counseling from Springfield College, and an M.S. in Counseling Psychology from VCU. He is a licensed psychologist in Pennsylvania. Before launching OnPoint, Dr. Fazio held key roles at the Leadership Research Institute and the Hay Group.

With a powerful blend of psychology, executive coaching, and motivational science, Dr. Rob Fazio continues to shape leaders and organizations to perform at elite levels accelerating transformation, influence, and long‑term success.